
On May 17-18, 2001, China Great Wall Industry Corporation (CGWIC) representatives participated in the 3rd World Summit on the Space Transportation Industry in Paris. Vice President Liu Zhixiong gave a speech at the summit, introducing strategies to respond to changes in the market and the current status of the Long March launch services.
Rapid developments in communications satellite applications are helping to expand the world commercial space transportation market. Launch services market surveys by different organizations in 2000 indicate that an average of 25-30 satellites will be launched each year from 2001 to 2010; most of them being GEO communications satellites, and satellite launch mass will increase to over 6,000 kg for GTO missions. As a provider in the launch services market, China Great Wall is ready to face these challenges with its varied range of customer launch services.
Adapting to Market Changes in the Early 21st Century
In the early 21st century, the communications satellite market will be fiercely competitive, and great changes will occur in the criteria for selecting a launch vehicle. Currently, reliability, performance, capability and scheduling flexibility are always the top priorities underpinning the customer’s decision-making process, followed by cost considerations.
We must adapt our marketing strategies in the light of these market changes, to include:
We will continue to offer Long March launch services at competitive prices. Our 23 consecutive successful launches in more than four years, including 8 LM-3A and LM-3B mission successes, will improve the premium rate for Long March services; we will also make our contractual terms and conditions more competitive according to customer requirements. All of these improvements will lower the cost of the entire program.
More than 40 years’ experience in the development of China's aerospace technology and over a decade of commercial practice have led to the development of a series of Long March launch vehicle models. We have development a wealth of experience by launching 24 U.S. and European commercial satellites, for customers including Boeing, Loral, Lockheed Martin, Motorola and Alcatel. These launch missions have demonstrated that Long March launch services are capable of meeting all of the needs of customers and satellite manufacturers.
Meeting the Challenges of the Large GEO Satellite Market
The LM-3B is the most powerful Long March GTO mission launch vehicle. Its flight environment data as measured from the launcher and satellite interfaces comply with the acceptance test environment conditions specified in the ICD and User's Manual.
Future Development Plans
As a launch services provider on the world market, China Great Wall has always provided its Long March launch services in conformity with the rules of market supply and demand, based on a commercial model. In view of the future development of the large GEO satellite market as well as new customer requirements and concepts, we are working out a long-term development plan to upgrade the reliability and launch capacity of our Long March launch vehicles. As part of these future programs, we have recently renovated our Xichang launch site customer team hotel facilities, refurbished the processing facilities, constructed a new highway system for easier satellite transportation and to incorporate a multi-band RF link system, and improved the site’s launch safety and communications system.
Conclusion
We are confident of the quality launch services which we offer to our customers because we have been in business in the space sector for over 40 years, and achieved 65 launches including 24 launch missions for international customers, as well as 23 consecutive successful flights. We will continue to work with our customers by providing competitive contractual terms and conditions; to offer a complete and "gap-less" risk management plan and financing support from the insurance and financial communities; to enhance launch vehicle reliability and mission scheduling capability and flexibility, as well as further improve our quality assurance and launch safety system and services.